Approach
The problem first. Then the product.
Build process
Four steps. Most ideas do not survive them.
Berth builds software in a fixed sequence. It is deliberately arranged so that ideas drop out early – before they turn into a product nobody needs.
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Identify the problem
It starts with an observation from practice: a workflow that costs time, a task that runs on spreadsheets and word of mouth, a requirement that keeps getting stuck. The problem is written down so that it can be verified – as a situation, not as a product idea.
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Check the market
Two questions follow. Does a solution already exist that solves the problem well? And does the platform on which the problem arises not already solve it itself? If either answer is yes, no product follows. That is the most common outcome of this step.
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Build the product lean
Whatever survives is reduced to its core and built: one flow, few screens, clear terms. Features that might be needed later are not added as a precaution.
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Operate and maintain
A released product is not a finished product. It is operated, watched and maintained – with updates, fixes and support. A product that has lost its purpose is retired in an orderly way rather than quietly kept running.
Two test questions
- Does a good solution already exist?
- Does the platform solve the problem itself?
Compliant by design
What compliant by design means
At Berth, legal requirements are a design input. They are settled at the start rather than documented at the end.
Which personal data a product processes is decided during design. What the task requires is collected – not what would be technically possible.
Product data is processed within the European Union. Service providers and infrastructure are selected against that criterion.
Interfaces and documents are set up for several languages from the start instead of being translated afterwards.
What we hold to
- EU law as the baseline
- Data protection at the design stage
- Data processed in the EU
- Multilingual from day one
The role of AI
AI is a tool, not a sales argument.
At Berth, AI considerably shortens the path from a described problem to a working product: drafts, implementation, tests and documentation come together faster than in a classic workflow.
That changes the arithmetic. An audience for which a dedicated product would not have paid off before can now be served properly.
What AI does not take over: deciding which problem to work on, what the right scope is and when a product is good enough. Those decisions stay with people. They are the reason the products stay lean.
What stays with people
- Which problem to work on
- What the right scope is
- When a product is good enough
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1
problem per product
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27
EU member states as our market
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100 %
data processed in the EU
Principles, not performance figures.
Contact
Talk to us.
If you can describe a problem software should solve, that is the right starting point for a conversation.
